
Casinos are ecosystems of people, games, restaurants, entertainment, and more. Every decision, such as which games to place where, how to set minimum bets, or how many machines to have on the floor, creates ripple effects that impact both the player experience and the casino’s bottom line.
By using advanced AI and mathematical optimization, nQube models these complex interactions to help casinos make informed decisions.
In this presentation, nQube’s COO, Dr. Anastasia (Stasi) Baran, will discuss how AI benefits this unique industry and why casinos, with their massive and highly detailed data sets, provide one of the best laboratories for artificial intelligence.
Attendees will come away with a clearer sense of what AI can and cannot do for casinos, how to separate true innovation from marketing hype, and why starting “before it was cool” helped shape nQube’s perspective on AI in gambling.

Rob Cupello is a strategic marketing leader and AI advocate, helping businesses unlock practical, real-world value from emerging technology.
As a Chief Strategy Officer, AI Advisor, and host of the Level Up Summit Series, Rob is passionate about making AI accessible. Not just for tech giants, but for everyday businesses ready to evolve.
With over two decades of experience driving brand growth and business transformation, he’s become a go-to voice for turning complexity into action.
Known for his clarity, wit, and straight-talking approach, Rob blends big-picture thinking with hands-on know-how.
Whether he’s on stage, on screen, or one-on-one with a client, Rob’s mission is simple: help organizations confidently step into the future by using AI to work smarter, not harder.
Dr. Anastasia (Stasi) Baran is the Co-founder and COO of nQube Data Science, which has been developing in-house AI solutions for casinos for over a decade. Dr. Baran played a key role in creating nQube's Reel AI Casino Optimization platform, implemented in Tribal and commercial casinos in North America, Australia, and Europe.
With a Ph.D. in Electrical and Computer Engineering, and earlier degrees in Physics and Astrophysics, Dr. Baran pivoted from academia to the casino industry to apply her multidisciplinary expertise to industry challenges.
She is a regular speaker at conferences including Global Gaming Expo, Indian Gaming Association Tradeshow and Expo, TribalNet, and Next.io, where she focuses on the practical value of AI.
She also shares her entrepreneurial journey with university students, highlighting how academic skills can transfer to industry.